Thinking strategically about Internet ministry

In my last post, I stated that “no ministry can do everything, but you have to have a strategy in place that drives your decisions.”  This strategy will help you make decisions about your Internet presence: which software to use, which social software sites to integrate with, etc. Last week, I presented a workshop to over seventy churches in Indiana. The workshop was entitled “God in the Tubes: Developing an Internet Strategy for Your Congregation”.  The goal of my workshop was to help local churches, most of them working with very limited resources, develop a strategy for Internet use that would allow them to make the best use of those resources.

Before I had the participants work through their strategy, I presented some foundational principles for strategy that needed to be understood before they actually began working through the process: › Continue reading

Tags: center for congregations, Series: Internet Ministry Strategy, strategy